Financial Goals
An investor's financial goal determines his/her expectation on the return of investments. Financial goals are the cornerstone to draft the final financial plan. In general, there are 3 primary and 2 secondary goals:
- Safety - the presercation of investment capital
- Income - income generation, to obtain a series of cash flow
- Growth - the increase of portfolio value primarily from capital gains
- Liquidity - the marketability of portfolio assets
- Tax minimization - the desire to minimize tax payments through choices of investment products
Some more tangible goals should also be identified during the review process:
- Cash flow - how much money you need for now, and your retirement?
- Time horizon --- how long you expect to keep your money in an investment?
- Desired rate of return --- what is the expected level of return for different investments?
